Teleseminar Advertising Funnel No 1: Free Q and A Teleseminar to Paid Class

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Should you can communicate properly over the phone, you need to use teleseminars (topical, prearranged convention calls) to offer folks inquisitive about your subject a pattern of what you realize and train. Then you definitely invite them to join a paid telecourse or different type of educating program.

This can be a teleseminar advertising and marketing funnel I’ve efficiently used quite a few instances. If in case you have your individual record, this mannequin would not require you to offer away any commissions on the paid program. If you do not have your individual record, you possibly can publicize the free teleseminar by way of on-line occasion listings, free bulletins in boards and e mail lists, press releases and advertisements.

Listed here are the steps to observe.

Step 1: Announce a free one-hour teleclass wherein you will reply questions on your subject. On the signup type for the category, embrace a field the place folks can sort of their greatest query in regards to the subject. When folks join, they need to obtain an automatic e mail informing them of the telephone quantity and entry code to make use of for the free teleclass, in addition to the date and time of the decision. Ship a reminder e mail, containing the identical data, to all of the members an hour or two earlier than the decision is scheduled to start.

Step 2: Maintain the free teleclass. Preserve the group muted throughout the first half, once you reply the most effective pre-submitted questions in an organized trend. You may as well reply related questions that nobody really submitted. Then unmute the road for reside questions and feedback. Be sure you present actual worth in your solutions reasonably than come-ons for the upcoming paid program. Start and finish on time.

Step 3: E mail those that signed up for the free teleclass (and who could or could not even have attended) and allow them to know in regards to the upcoming paid class. Present a hyperlink to the website online that explains it in depth. Ship a number of reminder emails in regards to the upcoming paid class to this record.

Elective: File your free Q&A name and make the recording out there to those that did not join the Q&A session. Have automated followups in place pitching the paid class to those that request the recording.

Variation: Ask colleagues to host a free Q&A teleclass with you. Pitch the paid class each on the finish of their Q&A category and in automated followup emails. Use an associates program so you possibly can reward your colleagues with a fee for each one that indicators up for the paid class by way of their hyperlink.

Should you repeat your paid program, you possibly can both repeat the entire course of above or simply supply the free recording of your Q&A teleclass, with automated followups in place that pitch the upcoming paid program.

Should you flip your paid class right into a home-study program, you possibly can maintain your supply of the free teleclass recording up indefinitely on the internet, with its automated followup emails. You may then drive visitors to that opt-in by way of pay-per-click advertisements, weblog posts or key phrase web optimization.

I credit score this mannequin with tens of hundreds of {dollars} in earnings, and I look ahead to listening to the way it has labored for you!

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